Category Archives: war posters

History On The Homefront: The Power Of The Poster (Springfield, MA)

Date Of Visit: September 5, 2017

Location: Springfield Museums, 21 Edwin St, Springfield, MA

Parking: There is free parking in the main parking area for about 50 cars and an overflow lot across the street

Website: History On The Homefront

Highlights: posters from the World War I era


  • The exhibit is no longer on display (it ran during the summer of 2017


War and propaganda have gone together for as far back as America itself.   In fact, the currently prevalent “Don’t Tread On Me” flags you may often notice at rallies and on bumper stickers was originally a propaganda piece created by Benjamin Franklin and adopted by the Continental some 240 years.

Propaganda, as a weapon, may be just as an important tool as any bomb or bullet.

Springfield (MA) Museum’s “History On The Homefront” exhibit, on display during the summer of this year are evidence of the importance and the effect of propaganda.

The posters, on loan from some museum patrons, do not just to promote America’s efforts in the war, they were also meant to promote helping the soldiers abroad.

What struck me most while I researched this post was just how connected people were at this time with not only the military but also the government.  Not only did just about every fit male of service age serve, if they did not serve, everyone seemed to know someone who was serving.  And those that could not or would not serve often volunteered in other ways.  Their service, “voluntary rationing” and volunteerism for the war effort is very impressive.

The posters were created by such artists as James Montgomery Flagg, Marie D. Page and, in the photo below, Charles Buckles Falls.


Book Wanted For Our Men In Camp And Over There by Charles Buckles Falls.


Hey Fellows by John E Sheridan.

The call to donate books was met by the public.  According to the literature from the exhibit, the American Library Association (ALA) distributed 7 to 10 million books and magazines that were generously donated by the public to more than 500 locations including military hospitals.

You can still donate books to soldiers by visiting the aptly named website, Books For Soldiers.  Or at the website Operation Paperback.



Food Is Ammunition by John E Sheridan.


Save…, Wheat… by Frederic G. Cooper


With many of the people who would have worked on farms away overseas and food shortages becoming prevalent, it was evident that people needed to cut back on their food intake. In what is for many of us a “world of plenty”, it is often hard to realize just how much a food shortage could affect a country.  We often take this way too much for granted.

Instead of implementing food rationing, which President Roosevelt thought would lower morale, President Roosevelt decided to work with the Division of Pictorial Publicity to encourage people to voluntarily cut back to help with food shortages.  Themes like “Meatless Monday” (some of us still do this) and “Wheatless Wednesdays” (yum) were announced.  People were also encouraged to eat local and even grow their own food.  Many people followed this suggestion and created their own “Victory Garden.”  One of the rallying cries from the effort was “Food Will Win The War.”


Eat More Corn, Oats and Rye Products by L.E. Britton


He Can Win by Dan Smith.

This poster by Dan Smith was a tribute to the Red Cross.  Looking for a way to help those fighting overseas, people turned to the Red Cross to make donations and volunteer.  President Wilson appointed a War Council to help raise funds and expand the organization and people responded.  It is estimated that at its height 22 million women joined the American Red Cross during the war.  The most popular means for helping the red Cross was by knitting goods.

The American Red Cross still helps people in the military and military families to this day.


Building For Health by Marie D Page


At the Sign of the red Triangle – the YMCA keeps the home ties from breaking by John F. Butler.


The last evidence that anybody cares by John F. Butler

To maintain morale and keep the men serving overseas mentally and emotionally stable, the Department of War asked 7 community organizations such as the Knights of Columbus, the YWCA and the YMCA to provide social, health and welfare services to the people serving overseas.

During World War I, the YMCA provided 90 percent of all welfare work to the troops of the American Expeditionary Forces in Europe.  They operated rest and recreation leave  centers.  They also served 8,000 troop trains, provided 4,000 huts for recreation and 1,500 canteens and post exchanges.  At their centers, the YMCA volunteers offered religious support, entertainment and miscellaneous items such as trading cards and books.


The Soldiers by Harold J Rabinovitz


The World Cannot Live Half Slave, Half Free by an unknown artist.

This poster (above) was made by the Committee of Public Information which was headed by (in)famous muckraker George Creel.  The committee was tasked with “selling” the war.  The committee created posters and other propaganda related items to portray the kaiser as a barbarian and spread sensational stories of German soldiers committing atrocities against innocent civilians.  These stories of atrocities would later be discredited.  Yet, the committee proved to be effective in their efforts.



I want you for U.S. Army – Nearest recruiting station by James Montgomery Flagg.

While this image may be the most recognizable image of Uncle Sam, it is not the first.  In fact, legend has it the first use of the Uncle Sam personality was during the War Of 1812 and the first use of Uncle Sam in formal literature was in a book written by Frederick Augustus Fidfaddy, Esq in 1816.  Nevertheless, this remains the most popular use of the Uncle Sam character.


He is Getting Our Country’s Signal – Are You?  Join The Navy by an unknown artist


And they thought we couldn’t fight – Victory Liberty Loan by Vic Forsythe.

There was also a display of items from World War I


The helmet in the photo is a U.S. Army Helmet Model 1917.  This helmbet was modeled after the British Army Helmet (called a “soup bowl” helmet).  The binoculars to the right in the photo were used by the Troops of the 104th during World War I.  In the middle of the photo are a prayer book, personal information card and holy medal which were carried by Francis Lynch.  Lynch is the man shown in the photo to the left.  Lynch’s photos may have been chosen because he was a Springfield (MA) native (the same city as the museum’s location).  Francis lied about his age and joined the U.S. Army in 1917 at the age of 16 using his older brother Daniel’s name.